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Go-To-Market Analyst (UK, part-time)

Butter

Butter

IT
Copenhagen, Denmark
Posted on Apr 15, 2025
Commercial · All Gravy Copenhagen · Hybrid

Go-To-Market Analyst (UK, part-time)

We usually respond within two weeks

🥞 About ‘All Gravy’

The next generation of employees are used to apps like Instagram, TikTok and Spotify in their personal life - but when they go to work at a restaurant chain or retail store, they’re met with software created before they were born.

We are modernising the tools for frontline employees and transforming the experience into one that is engaging and motivating; making their lives easier - from getting paid to developing their careers.

We’re innovating on the whole employee journey: from being recruited, onboarded, growing skills, knowing when to work, and connecting with co-workers.

We've grown 330% over the last year and are looking to accelerate further. We already work with some of the most exciting brands in the Nordics and the UK (Pizza Pilgrims, Honest Burgers, Ottolenghi, Dishoom, Wahaca, Q8, 7-Eleven, Best Western) and we're now expanding even more into the United Kingdom and the Netherlands.

We're backed by some of Europe’s leading investors (Moonfire, Scale Capital, Nordic Makers, Upfin, Founders, Nordic Web Ventures) and Angels (Bradley Horowitz (GP, Wisdom Ventures), Terese Hougaard (Partner, Atomico), Phil Chambers (CEO, Peakon).

Who are we?

We are passionate, have an ambitious mission, and our users love us! ♥️

And this is just the beginning. The best is yet to come, and we hope to bring you on board to achieve this mission together. We are a fun and hard-working team that is looking for passionate professionals to join our mission. Join us to shape the future for shift & gig workers 🚀

🤩 The role: GTM Analyst

We are looking for a Go-To-Market Analyst for our UK market, part-time.

You are likely studying at a business school in Copenhagen such as CBS and want a student job that will give you a great boost in your career.

You’ll be responsible for business development, including outbound emailing / calling (i.e., cold canvassing) and creating partnerships to drive opportunities.

You'll work mostly on the UK market but might also target other countries.

The sales team has grown a lot in the last 12 months with a Head of Go-To-Market and 6 new GTM Analysts. You'll be part of this journey and help to create an incredible sales-focused culture across the company.

😎 The job and responsibilities

Daily activities include:

  • Pipeline Generation:
    • Sourcing leads and researching new prospects to target
    • Reaching out to these leads with a multi-channel approach (think LinkedIn, phone, e-mails) - note that phone is a key ingredient here
    • Generating qualified meetings for the commercial team
    • Ensuring a smooth handover process from you to AE
    • Using the best-in-class tools for creative prospecting
  • Attending the meetings you are booking, together with the AE, for a steep learning curve

All Gravy is undergoing high growth; hence the job and responsibilities will develop over time, and there will be plenty of opportunities for you to learn and grow.

Who are you?

You have great energy, a good sense of humour & you love to hit targets. You should enjoy working in the dynamic startup environment, like to make sales happen and be a team player.

We look for employees who like being part of a team, are real team players, and have a mindset of learning & growing.

We expect you to:

    • Speak and write English fluently
    • Have some sales experience or the willingness to get into an outbound sales environment (and be able to communicate why!)
    • Nice to have: B2B sales experience within SAAS / software sales
    • Be ambitious - you love hitting targets and are able to self-motivate!
    • Be bold - you’re not afraid to pick up the phone to get to tell people about All Gravy
    • Have excellent communication skills
    • Have a good sense of humour - be willing to contribute to this being a fun place to work
    • Be excited about building a big company from a small starting point, and want to grow personally on the way there
    • Be able to work at our office in Central Copenhagen (though we operate with a hybrid model, so you are free to choose to work remotely some days as well)

We are in the midst of building an awesome company and can't wait to onboard you - therefore we will hire the right candidate as soon as we find him/her.

💡 Even if you do not tick every box on this page, you might be the perfect fit for the job! We treasure our learning culture and encourage all humble people to apply!

💎 What we offer

We are a motivated, young, and dynamic team working closely together on our mission – at the moment, we are 35 people and cannot wait to welcome the next person to the team!

We have fun together while collaborating to create a product people love and aspire to be the best place to work.

Our office is in central Copenhagen and has all the perks you’d expect from a startup - lunches, lots of social events (padel tournaments, dinners, wine-tastings, strategy offsites, you name it!), fussball table, a stocked fridge with snacks & drinks, and a regular Friday bar!

Department
Commercial
Locations
All Gravy Copenhagen
Remote status
Hybrid

All Gravy Copenhagen

Benefits

  • Central office in Copenhagen

    Our Copenhagen office is right next to Rådhuspladsen 📍

  • Snacks & Beers

    We have an unlimited supply of coffee, water, beer (mainly on Fridays 😉) and indulge in the world of snacks which we have plenty of 🍇 🍺 🍪

  • Top equipment

    You’ll receive all new equipment to do your best work 👨‍💻👩‍💻

  • Flexible working times

    Time is precious. Make it count. Morning person or night owl, this job is for you 🐓 ☀️ 🦉 🌙

  • Remote work allowed

    You know how you perform best. Work from your couch, your favourite café, or abroad when you feel like it 🌍 🛋

  • Team events

    We love to hang out with our colleagues. So be prepared for social gatherings, fun, and games 🕺🏻 ✨

  • Learning culture

    We want to grow as people as much as we want to grow our company. We practice giving and receiving feedback, and give you a lot of responsibility so you can experience a steep learning curve 👩‍🎓👨‍🎓

What is All Gravy?

We are modernising the tools for frontline employees and transforming the experience into one that is engaging and motivating; making their lives easier - from getting paid to developing their careers. We’re innovating on the whole employee journey: from being recruited, onboarded, growing skills and connecting with co-workers – all in one app.

Employers get a swiss-army-software to attract, motivate & retain their employees - rather than having to invest in 5 different pieces of software that are not fit for purpose.

About All Gravy

All Gravy is an HR-tech scaleup on a mission to make work fun again - for hourly employees in hospitality and retail.

The All Gravy app connects everything between employees and employers — from preboarding and onboarding to scheduling, communication, learning, surveys, and even pay access. It feels like the tools people already use in daily life: Duolingo, Messenger, WhatsApp.

Employers get a single platform that motivates and retains staff, instead of juggling five outdated systems. And with built-in AI, staff can get instant answers on things like recipes, shifts, or time off — without pinging HR.

We’re building All Gravy together with leading brands like Dishoom, Wahaca, Ottolenghi, Pizza Pilgrims, and Honest Burgers.

Founded in 2020
Co-workers 35
Commercial · All Gravy Copenhagen · Hybrid

Go-To-Market Analyst (UK, part-time)